- Workato
Workato
integration
Workato is an enterprise iPaaS platform with 1,000+ pre-built connectors, SDK support, and enterprise-grade security (SOC2, ISO27001, field-level encryption). Distinguished by Gartner Magic Quadrant Leader status (6 consecutive years). Designed exclusively for enterprise organizations ($100M-1B+ revenue) at $30,000-150,000+ annually.
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Complete guide to features, pricing, integrations, and implementation
Overview
Workato is an enterprise iPaaS platform with 1,000+ pre-built connectors, SDK support, and enterprise-grade security (SOC2, ISO27001, field-level encryption). Distinguished by Gartner Magic Quadrant Leader status (6 consecutive years). Designed exclusively for enterprise organizations ($100M-1B+ revenue) at $30,000-150,000+ annually.
Quick Facts:
- Category: Enterprise iPaaS (Integration Platform as a Service)
- Pricing: $30,000-150,000+ per year (custom, no transparency)
- Target: Enterprise only ($100M-1B+ revenue)
- G2 rating: 4.7/5 (510 reviews)
- Gartner: Magic Quadrant Leader 6 consecutive years
What Workato Does
Workato connects enterprise systems (SAP, Oracle, Workday, ServiceNow), cloud applications, and on-premise solutions using recipe-based workflows with intelligent mapping. 1,000+ pre-built connectors plus SDK for custom integrations. Enterprise-grade security includes field-level encryption, audit logs, MFA, role-based access control, SOC2/ISO27001 compliance. Supports hybrid cloud and on-premise integration for regulated industries.
Better for SMB: Zapier, Make, n8n
For 99% of teams, Workato's $30K-150K+ pricing is overkill. Save $29K-149K+ annually with these alternatives:
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Zapier ($30-600/mo): 6,000+ apps (6x more than Workato), no-code simplicity, transparent pricing. Perfect for startups/SMBs connecting CRMs, marketing automation, spreadsheets, communication tools. 100-1,000x cheaper than Workato while achieving same business outcomes.
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Make ($0-299/mo): Visual workflow builder, unlimited operations on free plan, affordable scaling. Ideal for $10K-100K revenue teams needing complex automation. 100-500x cheaper with immediate hands-on testing.
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n8n ($0-500/mo): Open-source, self-hostable, 400+ nodes. Best for technical teams wanting control. Free self-hosted or $60-500/mo cloud vs Workato $30K+ minimum.
Key Features
Gartner Magic Quadrant Leader (6 Consecutive Years)
Workato recognized as Gartner Magic Quadrant Leader for iPaaS 6 consecutive years validating enterprise trust and market leadership. This analyst recognition differentiates vs alternatives lacking independent validation—enterprises prioritize Gartner status for risk mitigation and vendor selection confidence. However, 3-6 months setup time with dedicated technical resources creates implementation barrier vs Zapier hours-not-months deployment. Recipe-based workflows with intelligent mapping offer flexibility but steep learning curve vs Zapier no-code simplicity.
1,000+ Enterprise Connectors with SDK Support
1,000+ pre-built connectors focus on enterprise systems (SAP, Oracle, Workday, ServiceNow, Salesforce) vs Zapier 6,000+ apps (6x more) targeting consumer SaaS. SDK support enables custom integrations for proprietary systems. However, most SMBs need 5-10 common connectors (CRM, email marketing, spreadsheets, communication)—Zapier provides these at $30-600/mo vs Workato $30K+ minimum. Enterprise focus creates gap for typical business automation (connect HubSpot to Mailchimp, sync Google Sheets to Slack) achievable at 1-5% Workato cost.
Enterprise Security and On-Premise Integration
Field-level encryption, audit logs, MFA, role-based access control, SOC2/ISO27001 compliance meet Fortune 500 requirements. On-premise integration connects legacy systems with cloud applications—critical for regulated industries (finance, healthcare, government) with hybrid infrastructure. However, 95% of teams don't require enterprise-grade compliance or on-premise integration—cloud-only automation with Zapier/Make ($30-600/mo) sufficient for typical business needs without $30K-150K+ investment.
Pricing
| Plan | Price | Best For |
|---|---|---|
| Custom | $30,000-150,000+/year | Enterprise with dedicated automation teams |
Pricing notes:
- Custom pricing based on usage, connectors, enterprise features
- Requires sales consultation (no transparency)
- AWS Marketplace: $143,750 for 1M tasks with Enterprise support
- Annual commitment required (no monthly billing)
- 3-6 months implementation with technical resources
Better alternatives: Zapier ($30-600/mo), Make ($0-299/mo), n8n ($0-500/mo) save $29K-149K+ annually (100-1,000x cheaper) with transparent pricing and hours-not-months setup.
Pros & Cons
Advantages
Gartner Leader
Magic Quadrant Leader 6 consecutive years validating enterprise trust vs alternatives lacking analyst recognition
Enterprise Security
Field-level encryption, audit logs, MFA, SOC2/ISO27001 compliance for Fortune 500 requirements
On-Premise Support
Connects legacy on-premise systems with cloud applications vs Zapier/Make cloud-only
Disadvantages
Enterprise-Only Pricing
$30K-150K+ annual minimum vs Zapier $30-600/mo, Make $0-299/mo (100-1,000x cost difference)
Opaque Pricing
Custom pricing requiring sales consultation with no transparency vs published pricing
Extreme Complexity
3-6 months setup requiring dedicated technical resources vs Zapier hours-not-months deployment <!-- ============================================ --> <!-- SECTION 6: ALTERNATIVES --> <!-- Word count: 100-150 words --> <!-- ============================================ -->
Alternatives
Frequently Asked Questions
Is Workato worth it?
Workato is worth it ONLY for Fortune 500 enterprises ($1B+ revenue) requiring Gartner Magic Quadrant Leader validation, on-premise integration, and enterprise-grade compliance (SOC2, ISO27001, field-level encryption) at $30,000-150,000+ annually. For 99% of teams: use Zapier ($30-600/mo with 6,000+ apps), Make ($0-299/mo visual workflows), or n8n ($0-500/mo open-source) saving $29K-149K+ annually while achieving same business outcomes—connect CRMs, marketing automation, spreadsheets without enterprise complexity.
How much does Workato cost?
Workato costs $30,000-150,000+ per year with custom pricing based on usage, connectors, and enterprise features. Requires sales consultation (no transparency). AWS Marketplace lists $143,750 for 1M tasks with Enterprise support. Annual commitment required, 3-6 months implementation timeline.
What's the best Workato alternative for SMB?
Zapier ($30-600/mo) is the best alternative for SMB teams with 6,000+ apps (6x more than Workato), no-code simplicity, and transparent pricing. Make ($0-299/mo) works for visual workflows with unlimited operations on free plan. n8n ($0-500/mo) best for technical teams wanting open-source self-hosted control.
Does Workato have a free trial?
No, Workato does not offer free trial. Custom pricing requires sales consultation with $30K-150K+ annual commitment before hands-on evaluation. This contrasts with Zapier (free tier: 100 tasks/mo), Make (free plan: unlimited operations), or n8n (free self-hosted) enabling risk-free testing.
How many connectors does Workato have?
Workato offers 1,000+ pre-built connectors focusing on enterprise systems (SAP, Oracle, Workday, ServiceNow, Salesforce) plus SDK for custom integrations. However, Zapier has 6,000+ apps (6x more) targeting consumer SaaS. Most SMBs need 5-10 common connectors available on both platforms—Zapier provides these at $30-600/mo vs Workato $30K+ minimum.
Resources
Sources:
- Enterprise MCP for Agentic AI | Built on the #1 iPaaS | Workato
- iPaaS costs: how popular vendors price their platforms | Merge Blog
- I Evaluated 7 Best iPaaS Software in 2025: Top Winners | G2 Learn
- iPaaS Comparison 2025: These Are The 5 Best Tools | 0hands
- n8n vs Zapier vs Workato vs Tray.io | Nikhil R
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