Signal

Overview

• Intent Data
• Buyer Signals
• Account Intelligence
• Signal Detection
• ABM Platform
• Purchase Intent
• Web Behavior Tracking
• Opportunity Identification

Signal is an intent data platform designed for mid-market and enterprise sales and marketing teams running ABM programs who want to identify and prioritize accounts showing active buying intent. It provides intent signal monitoring tracking 1B+ web interactions across publisher networks, account scoring ranking prospects by intent strength and purchase timeline, topic-level insights showing specific solutions being researched, real-time alerts notifying teams when accounts enter buying mode, and integration with Salesforce, HubSpot, Marketo, and 6sense for ABM orchestration. People use Signal because intent data identifies in-market accounts early, prioritizes outreach to highest-intent prospects, and costs $499-1,999+/mo for platform access instead of missing opportunities or wasting time on cold prospects.

Signal shines in ABM teams targeting enterprise accounts with long sales cycles, sales development reps prioritizing outbound based on intent, marketing teams timing campaigns to buying windows, and companies wanting to identify opportunities before competitors. Teams see results fast, often identifying opportunities 60-90 days earlier and improving conversion rates by 25-35% through intent-based prioritization. It fits smoothly into your tech stack by integrating with Salesforce, HubSpot, Marketo, 6sense, and Demandbase for unified ABM workflows. Signal is not designed for transactional sales but focuses on complex B2B deals efficiently.

Signal is recommended for mid-market and enterprise sales and marketing teams running ABM programs who want to identify and prioritize accounts showing active buying intent signals.

Company Size:

• Mid-Market
• Enterprise

• Intent signal monitoring tracking 1B+ web interactions across publisher networks
• Account scoring ranking prospects by intent strength and purchase timeline
• Topic-level insights showing specific solutions being researched
• Real-time alerts notifying teams when accounts enter buying mode
• Integration with Salesforce, HubSpot, Marketo, 6sense for ABM orchestration
• Competitive intelligence tracking research on competitors' solutions

Signal is an intent data platform designed for mid-market sales and marketing teams running ABM programs who want to identify accounts showing active buying intent. It provides intent monitoring (1B+ web interactions), account scoring, topic insights, real-time alerts, and integration with Salesforce/HubSpot/6sense. People use Signal because intent data identifies in-market accounts early and costs $499-1,999+/mo.

Signal shines in ABM teams targeting enterprise accounts, SDRs prioritizing outbound by intent, marketing timing campaigns to buying windows, and companies wanting to identify opportunities before competitors. Teams see results fast, identifying opportunities 60-90 days earlier and improving conversion by 25-35%.

Signal offers subscription plans starting at $499/month for the Professional plan with core intent data, scaling to $1,999+/month for Enterprise with advanced features and higher account limits. All plans include intent monitoring, account scoring, topic insights, and CRM integration. Higher tiers add more accounts, competitive intelligence, and dedicated support. 14-day free trial available.

Starting Price: $499/month Trial: Available, 14 days of trial

Professional

$499 Per Month

It includes:

• 1,000 monitored accounts
• Intent signal monitoring
• Basic account scoring
• Topic-level insights
• CRM integration
• Email support

Growth

$999 Per Month

It includes:

• 5,000 monitored accounts
• All Professional features
• Real-time alerts
• Advanced account scoring
• Competitive intelligence
• Priority support

Enterprise

$1,999+ Per Month

It includes:

• 20,000+ monitored accounts
• All Growth features
• Custom intent topics
• ABM platform integration
• API access
• Dedicated support

Complexity: Intermediate

Signal's implementation begins with account creation, account list upload, and first intent signals within 2-4 hours. For full deployment with ABM orchestration, expect 2-3 weeks to upload target account lists or integrate with ABM platform, configure intent topics and scoring preferences, set up real-time alerts for high-intent accounts, integrate with Salesforce, HubSpot, or Marketo for workflow sync, train sales and marketing teams on intent signal interpretation, and establish ABM processes prioritizing intent-based outreach before scaling.

• Identify buying opportunities 60-90 days earlier with intent signals
• Improve conversion rates by 25-35% through intent-based prioritization
• Focus outreach on in-market accounts instead of cold prospects
• Track competitive research on alternative solutions
• Time marketing campaigns to align with buying windows
• Pay $499-1,999+/mo for platform access vs missing opportunities

Visit Website: https://signal.io

Social:

• LinkedIn: https://www.linkedin.com/company/signal/
• Twitter: https://twitter.com/signalio

From: $499/month Trial: Available, 14 days of trial

• Mid-Market
• Enterprise

Complexity: Intermediate

• 6sense - ABM platform
• Bombora - Intent data
• ZoomInfo - Sales intelligence
• Demandbase - ABM + advertising
• Clearbit - Enrichment + intent