- Lavender
Lavender
AI Sales Tools
Lavender is an AI-powered email coaching platform that analyzes sales emails in real-time and provides suggestions to improve response rates. It delivers value by scoring emails 0-100 based on best practices, identifying spam triggers and deliverability issues, recommending personalization improvements, and coaching reps on tone, length, and structure, helping sales teams improve reply rates by 20
Popular Workflows with Lavender
SDR Email Optimization
Write email → Lavender scores 0-100 → Follow suggestions → Send optimized email → Track reply rate improvements
Team Email Quality Standardization
Deploy to SDR team → Benchmark against top performers → Coach underperformers → Improve team-wide reply rates
How does Lavender help?
- email ai
- sales email coach
- email personalization
- writing assistant
Pricing
Who is Lavender for?
Is Lavender easy to use?
Links
Visit WebsiteEverything You Need to Know About Lavender
Complete guide to features, pricing, integrations, and implementation
Overview
- Email AI
- Sales Email Coach
- Email Personalization
- Writing Assistant
- Email Optimization
- Sales Coaching
- AI Writing
- Deliverability Optimization
What is Lavender
Lavender is an email intelligence platform designed for SDRs, account executives, and sales managers who want to improve email performance through AI coaching. It provides browser extension that integrates with Gmail, Outlook, and sales engagement platforms, real-time email scoring analyzing readability and personalization, spam and deliverability checks identifying problematic content, personality insights suggesting tone adjustments for recipients, and team benchmarking comparing performance against top performers. People use Lavender because it provides instant feedback on emails before sending, identifies exactly what to change to improve response rates, and coaches entire teams on email best practices systematically.
Lavender shines in SDR teams sending 50-100+ emails per day, organizations wanting to standardize email quality, and sales leaders coaching reps on outbound effectiveness. Teams see results fast, often improving average reply rates from 3-5% to 6-9% within the first month and reducing time spent writing emails by 30% through AI suggestions. It fits smoothly into your tech stack by integrating with Gmail, Outlook, Outreach, Salesloft, and HubSpot for unified email coaching. Lavender is not designed for bulk email sending but focuses on improving individual email quality efficiently.
Ideal Customer Profile
Lavender is recommended for SDRs, account executives, and sales managers who want to improve email response rates through AI-powered coaching and real-time feedback on email quality.
Company Size:
- SMBs
- Mid-Market
Key Features
- Real-time email scoring (0-100) based on best practices
- Spam and deliverability checker identifying problematic content
- Personalization suggestions improving recipient engagement
- Personality insights recommending tone adjustments
- Team benchmarking comparing performance to top reps
- Integration with Gmail, Outlook, Outreach, Salesloft
Best Use Case For Lavender
Lavender is an email intelligence platform designed for SDRs and account executives who want to improve email performance through AI coaching. It provides browser extension with real-time email scoring, spam checks, personalization suggestions, personality insights, and team benchmarking. People use Lavender because it provides instant feedback before sending and coaches teams on best practices systematically.
Lavender shines in SDR teams sending 50-100+ emails daily, standardizing email quality, and coaching reps on outbound. Teams see results fast, often improving reply rates from 3-5% to 6-9% and reducing writing time by 30%.
Pricing
Lavender offers a permanently free tier with basic email scoring and suggestions. Paid plans start at $29/user/month for Pro with advanced personalization and team features, scaling up to custom Enterprise pricing. All users get core AI coaching free forever, with paid tiers adding personality insights, team benchmarking, and advanced integrations.
Starting Price: $0 (Free tier), $29/user/month (paid plans) Trial: Available, Free tier forever
Free
$0 Forever
It includes:
- Email scoring (0-100)
- Basic spam checker
- Chrome/Edge extension
- Gmail & Outlook integration
- 5 emails/day AI coaching
- Community support
Starter
$29 Per User, Per Month
It includes:
- All Free features
- Unlimited email coaching
- Personalization insights
- Deliverability optimization
- Advanced spam checking
- Email support
Pro
$49 Per User, Per Month
It includes:
- All Starter features
- Personality insights (Crystal integration)
- Team benchmarking
- Outreach/Salesloft integration
- Analytics dashboard
- Priority support
Enterprise
Contact Sales
It includes:
- Custom user volume
- Advanced team analytics
- Custom integrations
- Dedicated success manager
- SLA guarantees
- Account management
What are Lavender alternatives?
Humanlinker
AI Personalization & ICP Analysis
View | Pricing: Starting at $49/user/month | Trial: Available, 14 days free
Categories: Sales Personalization, Personality AI, ICP Scoring
Crystal
Personality AI for Sales
View | Pricing: Starting at $0 | Trial: Available, Free tier
Categories: Personality Intelligence, DISC Profiling, Communication
Grammarly
Writing Assistant
View | Pricing: Starting at $0 | Trial: Available, Free tier
Categories: Writing Tool, Grammar Checker, General Purpose
Jasper
AI Copywriting Platform
View | Pricing: Starting at $49/month | Trial: Available, 7 days free
Categories: AI Writing, Content Generation, Marketing Copy
Copy.ai
AI Marketing Copy
View | Pricing: Starting at $0 | Trial: Available, Free tier
Categories: AI Writing, Content Creation, Marketing
Seventh Sense
Email Send Time Optimization
View | Pricing: Starting at $80/month | Trial: Available, 30 days free
Categories: Email Timing, Deliverability, HubSpot/Marketo Integration
How simple is Lavender setup?
Complexity: Beginner
Lavender's implementation begins with instant Chrome/Edge extension installation and Gmail/Outlook integration within 2-3 minutes for immediate email coaching. For full team deployment, expect 1 week to integrate with Outreach/Salesloft, configure team benchmarking, train reps on email best practices, and establish performance monitoring before scaling email optimization across organization.
Frequently Asked Questions
How to use Lavender?
Install Chrome/Edge extension, connect to Gmail or Outlook, write sales emails as normal, Lavender automatically scores emails 0-100 in real-time, provides suggestions to improve personalization and deliverability, then tracks performance improvements over time.
How much is Lavender?
Lavender is free forever with basic email coaching (5 emails/day). Paid plans start at $29/user/month for unlimited coaching and advanced features, scaling to $49/user/month for team benchmarking and personality insights.
Why choose Lavender?
Improve email reply rates by 20-40% with real-time AI coaching, identify spam triggers before emails bounce, get instant personalization suggestions, benchmark team performance against top reps, and reduce email writing time by 30% through AI guidance.
How does Lavender work?
Lavender analyzes your sales emails using AI models trained on millions of successful outreach messages, scores emails 0-100 based on readability, personalization, and deliverability factors, identifies specific improvements, provides personality-based tone recommendations, then tracks reply rate improvements over time.
Is Lavender free?
Yes, Lavender has a permanent free tier with basic email scoring and suggestions (5 emails/day). Paid plans start at $29/user/month for unlimited coaching and advanced features.
How to learn Lavender?
Use Lavender's help center, email best practices blog, Chrome extension tutorials, team coaching guides, and customer success support for sales email optimization strategies.
What are Lavender alternatives?
Alternatives include Humanlinker for AI personalization + ICP analysis, Crystal for personality-based communication coaching, Grammarly for general writing assistance, and Jasper or Copy.ai for AI content generation.
What are Lavender reviews?
Lavender is rated 4.8/5 on G2, praised for email coaching quality, response rate improvements, and ease of use, used by 100,000+ sales professionals improving outbound email performance.
Does Lavender have an API?
Lavender offers API access on Enterprise plans with endpoints for email scoring, coaching suggestions, and integration with custom sales engagement platforms and analytics tools.
Does Lavender have a trial or a demo?
Lavender doesn't need a trial because core features are free forever. Just install the Chrome extension and start getting email coaching immediately at $0 cost.
How does Lavender help?
- Score sales emails 0-100 in real-time based on best practices
- Identify spam triggers and deliverability issues before sending
- Improve email personalization with AI suggestions
- Get personality-based tone recommendations for recipients
- Benchmark team performance against top email performers
- Improve reply rates by 20-40% through data-driven coaching
Links
Visit Website: https://lavender.ai
Social:
- LinkedIn: https://www.linkedin.com/company/lavender-ai/
- Twitter: https://twitter.com/lavender_ai
Pricing Summary
From: $0 (Free tier), $29/user/month (paid) Trial: Available, Free tier forever
Who is Lavender for?
- SMBs
- Mid-Market
Is Lavender easy to use?
Complexity: Beginner
Related Tools
- Humanlinker - AI personalization
- Crystal - Personality AI
- Grammarly - Writing assistant
- Jasper - AI copywriting
- Copy.ai - AI content generation
Ready to implement Lavender in your GTM stack?
Let our experts help you set up and optimize Lavender for maximum impact on your revenue operations.